Sponsorship
or Underwriting (traditional
known as advertising on commercial stations)
on WFYI TV 20 or 90.1 FM HD1 allows businesses
and non-profits to feature their product or service
to the viewer and listeners of public broadcasting.
This support makes it possible for WFYI to continue
to offer these programs as well as many educational
outreach opportunities.
WFYI reserves the right to refuse any underwriting
messages or sponsorships that may offend its
audience or are in conflict with WFYI’s
image, mission or interest. All messages are
subject to FCC guidelines and decisions are made
on a case-by-case basis. WFYI will not accept
underwriting from companies who solely deal in
distilled spirits, tobacco or firearms, and cannot
air messages that express a view with respect
to a matter of public interest.
Your message can contain:
Your Company Name
Location
Brief, non-qualitative description of products
or services
The message can not contain:
Comparative or promotional language (must be
factual)
Price or reference to price
Calls-to-action
Underwriting schedules can be purchased for
any length of contract. Your Account Executive
can suggest specific programs and frequencies
to meet your organizations
individual goals.
The on-air messages can be purchased in 10-second
and 15-second live reads on 90.1 FM HD1 or 10-second,
15-second and 30-second pre-produced spots on
TV 20. WFYI
has production capabilities for TV spots at a nominal fee.
Purchasing media is no longer a daunting or
intimidating task of yesteryear. WFYI can make
this process extremely easy and accessible for
clients
of all shape and size. Not to mention it is affordable.
It is pretty easy?
Contact Sponsorship/Underwriting or call (317) 636-2020 ext. 0448
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